The rise of smartphones has now made it possible for practically anyone to be a videographer. Sharper video resolutions, the ability to shoot in slow motion and great vivid colors are all now a point and tap of a button away. But notice how most people shoot videos with their phones today. Most videos are…
A story board is an important element to better videos. If you aren’t using one then it’s high time that you do. A story board is a written plan of what’s going to happen during the pre-production, shoot and sometimes even post-production of your video. There are various ways to prepare and use a story…
More and more marketers and business owners nowadays are starting to realize that more traditional advertising methods no longer work. It’s no longer enough to bombard people with images of your product or brand. Audiences are smarter now and equipped with ad blockers and skip buttons. So what’s the best way to get people’s attentions…
Human attention spans are a trivial thing nowadays. As time has gone by, it has gotten harder and harder to catch people’s attention and deliver a message that we want them to hear. It was once believed that the average person receives a total of no less than 2,000 marketing messages a day, but that…
Color grading is just one step to the whole post-production process, but the way we do so heavily determines whether our films will come out as masterpieces or messy pieces. Essentially, colors are what makes up an image and the way we manipulate them affects the quality of the entire output. Color grading is the…